Recognized recently by Sharp Electronics Corp. with the Certified Channel Reseller Distributor award, Memphis, (Tenn.) based Collins Distributing has expanded its territory into the Western United States.

"This addition means we now reach more than 100,000 customers that we didn't before," said Bruce Collins, president and owner of Collins Distributing. "This is a long term commitment. We are doing the same thing on the West Coast that we've done here in Memphis," citing that distance was a problem previously for doing business in the region.

Although the synergy of the Memphis location with its huge FedEx hub, and large Sharp and Toshiba distribution warehouses has contributed, success didn't happen overnight. When Collins acquired the company from his father in 1995 ... Read more on the OMBE Community page